Paid social
Paid social advertising
Search ads reach people who are already looking. Social ads reach people before they start, with creative that makes them stop scrolling and remember your name.
Reach the right people with the right message
Facebook and Instagram let you reach people by location, interests, and life events, and retarget people who have already visited your site. Used well, social ads build awareness and fill the top of your funnel for far less than many traditional channels.
Used poorly, they burn budget on likes that never become customers. We plan campaigns around a clear goal, design creative for each placement, and track what happens after the click.
What is included
Paid social services
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Campaign strategy
Goals, audiences, offers, and budget planned together, with a clear way to measure success.
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Ad creative
Images, short videos, and copy designed for feeds, stories, and reels, sized correctly for each.
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Audience building
Local, interest, and lookalike audiences, plus retargeting for people who already know you.
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Pixel and conversion setup
Tracking for forms, calls, and purchases so the platform optimizes toward real results.
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Testing
Structured tests of creative, audiences, and offers to find what works before scaling spend.
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Reporting
Clear updates on spend, reach, leads, and cost per result, taken from your ad account.
How it works
How paid social works with us
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Step 1
Plan
Choose the goal, audience, offer, and budget for the first campaign.
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Step 2
Create
Design and write ads, set up tracking, and build audiences.
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Step 3
Test
Launch several variations and let the data show which ones work.
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Step 4
Scale
Shift budget to winners, refresh creative, and report results regularly.
FAQ
Questions we hear often
Which platforms do you advertise on?
Mostly Facebook and Instagram through Meta Ads. We can also discuss other platforms if your audience is there.
Do I need professional photos or video?
Not necessarily. Simple, authentic content often performs well. We can design ads from your existing photos or plan a small shoot.
Are there rules for certain industries?
Yes. Health, housing, employment, and financial ads have special targeting restrictions. We plan campaigns that comply with those policies.
Have a project in mind?
Tell us what you are working on. We will reply with honest next steps, whether that is a quick fix, a full rebuild, or a marketing plan.